Simple Rules
Price
$21.00
Publisher
Brilliance Audio
Publication Date
Unabridged edition (April 21, 2015
ISBN-13
978-1491590386
Dimensions
6.75 x 5.5 x 0.5 inches
Weight
2.56 ounces
Description
About the Author Donald Sull is a global expert on strategy and execution in turbulent markets. He is a senior lecturer at the MIT Sloan School of Management and formerly a professor at Harvard and the London Business School. The Economist and Fortune have listed him among the next generation of management gurus. He lives in Cambridge, Massachusetts.Kathleen M. Eisenhardt is the S. W. Ascherman M.D. Professor of strategy at Stanford’s School of Engineering and co-director of the Stanford Technology Ventures Program. She is the coauthor of the award-winning book Competing on the Edge: Strategy as Structured Chaos and is the recipient of numerous awards for her research. She lives in Palo Alto, California.
Features & Highlights
- How simplicity trumps complexity in nature, business, and life.
- We struggle to manage complexity every day. We follow intricate diets to lose weight, juggle multiple remotes to operate our home entertainment systems, face proliferating data at the office, and hack through thickets of regulation at tax time. But complexity isn't destiny. Sull and Eisenhardt argue there's a better way: by developing a few simple yet effective rules, you can tackle even the most complex problems.
- Simple rules are a hands-on tool to achieve some of our most pressing personal and professional objectives, from overcoming insomnia to becoming a better manager or a smarter investor. Simple rules can help solve some of our most urgent social challenges from setting interest rates at the Federal Reserve to protecting endangered marine wildlife along California’s coast.
- Drawing on more than a decade of rigorous research, the authors provide a clear framework for developing effective rules and making them better over time. They find insights in unexpected places, from the way Tina Fey codified her experience working at
- Saturday Night Live
- into rules for producing
- 30 Rock
- (rule five: never tell a crazy person he’s crazy) to burglars’ rules to choose a house to rob (“avoid houses with a car parked outside”) to Japanese engineers using the foraging rules of slime molds to optimize Tokyo’s rail system.
- Whether you’re struggling with information overload, pursuing opportunities with limited resources, or just trying to change your bad habits,
- Simple Rules
- provides a powerful way to tame complexity.
