The Mary Kay Way: Timeless Principles from America's Greatest Woman Entrepreneur

From the Inside Flap “Leaders teach. They motivate. They care. Leaders make sure that the way to success is always broad enough and straight enough for others to follow.”— Mary Kay Ash Mary Kay helped open the door for countless women throughout the world to find success on their own terms and to be their own bosses. The Mary Kay Way is her inspiring “how-to manual.” It explains her people-centered business philosophy and how to succeed by staying true to yourself, your values, and your customers. From The Mary Kay Way: “Every person is special! I sincerely believe this. Each of us wants to feel good about ourself, but to me, it is just as important to make others feel the same way. Whenever I meet someone, I try to imagine him or her wearing an invisible sign that says: make me feel important! I respond to this sign immediately, and it works wonders. Some people, however, are so caught up in themselves that they fail to realize that the other person wants to feel important too. Once I waited in a long reception line, and when I finally got to shake hands with the company’s sales manager, he treated me as if I didn’t exist. I’m sure he didn’t remember the incident; in fact, he probably was never aware of how much he had hurt me. Yet, after all these years, I still remember—so it obviously had a powerful impact on me. I learned an important lesson about people that day, which I have never forgotten: no matter how busy you are, you must take time to make the other person feel important!” From the Back Cover “Leaders teach. They motivate. They care. Leaders make sure that the way to success is always broad enough and straight enough for others to follow.”― Mary Kay Ash Mary Kay helped open the door for countless women throughout the world to find success on their own terms and to be their own bosses. The Mary Kay Way is her inspiring “how-to manual.” It explains her people-centered business philosophy and how to succeed by staying true to yourself, your values, and your customers. From The Mary Kay Way: “Every person is special! I sincerely believe this. Each of us wants to feel good about ourself, but to me, it is just as important to make others feel the same way. Whenever I meet someone, I try to imagine him or her wearing an invisible sign that says: make me feel important! I respond to this sign immediately, and it works wonders. Some people, however, are so caught up in themselves that they fail to realize that the other person wants to feel important too. Once I waited in a long reception line, and when I finally got to shake hands with the company’s sales manager, he treated me as if I didn’t exist. I’m sure he didn’t remember the incident; in fact, he probably was never aware of how much he had hurt me. Yet, after all these years, I still remember―so it obviously had a powerful impact on me. I learned an important lesson about people that day, which I have never forgotten: no matter how busy you are, you must take time to make the other person feel important!” About the Author MARY KAY ASH was the founder and chairman of Mary Kay Inc., one of the world’s largest and most successful direct selling organizations. An academic study by Baylor University named her the greatest woman entrepreneur in American history, and the Wharton School of Business deemed her one of the most influential business leaders of modern times. Mary Kay passed away in 2001. For more information on Mary Kay Ash or Mary Kay Inc., please visit www.marykay.com Read more